About us

We develop disruptive brand ideas that change culture and drive impact.

Who we are

TBWA is the Disruption Company. A collective of 11,000+ creative minds in agencies spanning over 40 countries. We use creativity to help businesses acquire a greater share of the future. Foundational to our approach is our proprietary business transformation method, Disruption®.  

Why we’re different

We are “always in Beta,” which makes innovation an imperative. That innovation – surprise, surprise – flows bottom up, never the other way around. That’s how we were named one of the World’s Most Innovative Companies by Fast Company for five years in a row, and Adweek’s 2022, 2021 and 2018 Global Agency of the Year. 

We are the world in, not HQ out. We are a collective of agencies born local and united by our shared belief in Disruption and creativity. That means we are a multicultural organization defined by the uniqueness of every person from every city, country and continent in which we reside. We are not clones or inheritors of a single founder’s legacy.  We have many founders, who have all left a mark on what we are today. 

What we value

Collective Spirit

We believe that none of us is better than all of us. That problems are best solved together, in partnership and with diversity, equity, and inclusion.

Doing the brave thing

We are paid to make a difference, not to maintain the status quo. That isn’t always easy. It takes courage to challenge and push at the right times. 

Good enough is not enough

We hold ourselves to the highest standards across the board. It is our entrepreneurial core that keeps us aiming upwards. 

Uncommon humanity

To our people, our clients, our communities, and our planet. 

The world has never been more in need of radical solutions. Gradual improvement is not enough. Disruption is the antidote to incrementalism.”

Jean-Marie Dru
Chairmain, TBWA\Worldwide

Sibling Companies


Designory, founded in 1972, is a global, award-winning, marketing agency with expertise across the content creation spectrum including digital, print and video. Its focus is to design compelling brand stories through the lens of products and services. Designory capabilities include strategic planning, specialized expertise for highly complex products and services, website and mobile app development, and the design and production of video, digital and printed communications. Designory, an Omnicom agency, is headquartered in Long Beach, California, with offices in Chicago, Hong Kong, London, Nashville, Paris and Tokyo.

eg+ Worldwide

eg+ worldwide is Omnicom’s global production and implementation offering. Working directly with brand owners or in partnership with creative agencies, eg+ worldwide helps global brands originate, implement, amplify and localize creative concepts across moving image, digital and print channels. Through its three divisions — eg+, Designory and Mother Tongue — eg+ worldwide provides content creation; pre- and post-production solutions; local adaptation; transcreation; real-time marketing; delivery and workflow management; a full suite of digital solutions; distribution; and ROI quantification. eg+ worldwide employs more than 2,300 creative, content, production, technology and communications experts in 24 core offices. To support 87+ languages and 90+ markets, these offices are strategically positioned across six continents and include four production centers in Mexico, China, India and Poland.

Six Toes TV

Six Toes TV is Asia’s production solutions company to provide creative and production services from agency producing, content creation to full production execution for on-screen communication.

Six Toes supports a raft of awarded local and international talent to the region’s local markets.

Working directly with Brands, Agencies or co-producing with international production companies, Six Toes can resource all on-screen production needs and advice.

TBWA\Media Arts Lab

TBWA\Media Arts Lab is the globally recognized network of creative agencies known for its iconic work with Apple. In 1984, TBWA helped launch the first Apple Macintosh personal computer with the iconic commercial, “1984.” In 1997, TBWA once again disrupted traditional advertising with the “Think Different” campaign. As the Apple brand grew, the need for a confidential, creative incubator with a dedicated team focused solely on game-changing work became more evident. In 2006, TBWA\Media Arts Lab was born. Over the last 15 years, TBWA\Media Arts Lab has launched several iconic campaigns into the world including Silhouettes, Mac vs PC and Shot on iPhone. TBWA\Media Arts Lab is headquartered in Los Angeles and services 26 markets around the world.

Ready to disrupt?
Drop us a note.

New Business Enquiries
FungWee Chew

Public Relations Enquiries
Jazzlyn Koh